Welcome to the New Cricket.

Brand Grid

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The Story So Far...

Cricket has long been a trusted name in children’s literacy and educational engagement, offering magazines that encourage reading, creativity, and discovery. Through a mix of fiction, non-fiction, and interactive activities, Cricket has helped children develop curiosity, explore new ideas, and engage with the world around them. The brand has been a staple in schools, homes, and libraries, supporting early reading experiences and creative exploration.

The Story Ahead...

Cricket is evolving into a holistic learning platform that nurtures curiosity, creativity, and intellectual exploration beyond reading. The brand will provide interactive, hands-on experiences that blend learning with play, helping children develop critical thinking, problem-solving skills, and a passion for discovery. By expanding into multi-platform engagement, theme-based learning, and immersive activities, Cricket will create an environment where children actively participate in their own learning journeys.